On-Demand Creative Leadership That Scales With You
Whether you need a Fractional Creative Director, project-based design execution, or team enablement, Zack Rovella delivers strategic and hands-on support—no agency retainer required.
OUR SERVICE PILLARS
Great brands aren’t built on one-off projects. They need ongoing strategic vision, high-quality execution, and the right tools to sustain momentum. At Brand Zhuzh, we plug into your team—or run point—providing the creative leadership you need, exactly when you need it.
Strategic Brand & Creative Leadership
Who it’s for: CEOs, CMOs, and Heads of Design aiming to refine or scale their brand vision.
What you get:
Quarterly brand audits & roadmap
Vision workshops (remote or in-person)
Positioning, messaging & UVP refinement
Stakeholder alignment sessions
Outcomes:
A crystal-clear brand foundation
Faster stakeholder buy-in
Prioritized creative roadmap
Brand Strategy & Identity
Who it’s for: Small business and medium size businesses looking to launch a new brand or level up their identity.
What you get:
Brand Positioning and Strategy
Logo and Identity Systems
Brand Guidelines
Templates (Notion, Figma kits, briefs)
Coaching & “office hours”
Outcomes:
A human-designed identity
Consistent, on-brand systems
Project-Based Design & Execution
Who it’s for: Marketing teams needing high-quality deliverables without hiring full-time.
What you get:
Campaign concepting & art direction
Digital assets (web, social, ads)
Print & packaging design
Motion graphics & short-form video
Outcomes:
On-brand, on-time deliverables
Zero agency-style overhead
Flexible resource bandwidth
Website Design
Who it’s for: Teams needing a conversion-optimized, on-brand web presence.
What you get:
UX audit & sitemap optimization
Custom-designed page templates in Figma
Responsive build-ready specs for developers
CMS integration & customization (e.g. Webflow, WordPress, Squarespace)
Outcomes:
Faster user journeys to your “Call to Action” funnel
Mobile-first layouts that reduce bounce
Team Enablement & Systems
Who it’s for: In-house teams looking to level up processes and toolsets.
What you get:
Design system setup & training
Workflow audits & efficiency hacks
Templates (Notion, Figma kits, briefs)
Coaching & “office hours”
Outcomes:
Faster internal approvals
Consistent, on-brand output
Upskilled team, reduced bottlenecks
Marketing & Campaigns
Who it’s for: CMOs and growth teams seeking high-impact launches and ongoing campaigns.
What you get:
Campaign strategy & channel planning
Creative concepting and execution across digital, print, OOH
Email & paid-social assets
Performance tracking & optimization recommendations
Outcomes:
Cohesive campaigns that drive awareness and conversions
Data-informed creative decisions
"Zack is a great consulting asset to any organization in need of branding programs. He is strategic and creative and doesn't hesitate to bring in other points of view to bolster creative solutions.”
– Gail Lozzoff, founder of SPIN! Pizza and Einstein Bros. Bagels