đ Honoring the Harvest and the Creative Process
MIDJOURNEY PROMPT: a hand enter the frame to arrange a bouquet in the style of Jan Brueghel. Lucious fruits lay on the table.
The creative process is emotional terrain. Hope. Anxiety. Attachment. Rejection. Iteration. And finallyâif weâre luckyâbreakthrough.
So when the idea blooms, when the work ships, when the presentation lands, itâs not just a milestone. Itâs a harvest. And harvests should be celebrated.
Good Ideas Donât Always SurviveâBut That Doesnât Make Them Bad
In every project, something gets cut.
A headline you loved.
A visual you labored over.
A weird, wild concept that maybe wasnât right now⌠but might be right later.
As a creative leader, I normalize this:
âNot every good idea is a right-now idea. Save it for the archive. It might find a better home.â
That simple shift helps your team detach from ego and disappointment, and move forward with hope, not resentment.
The Love-Hate-Whatever Rule
I often tell my team to show three concepts in Round 1:
One to love
One to hate
One to feel indifferent about
This forces diversity in thought and frees the creative mind from attachment to just one right answer.
And when the final choice gets the stamp of approvalâfrom the boss, the client, the boardâitâs not just a win for the designer who built the deck.
Itâs a team win.
Strategy, research, feedback, feedback-on-feedback⌠they all contributed to the outcome. Celebrate that.
Donât Let Good Work Go Unseen
In larger teams, missing what others are working on is easy. The wins become whispers. The effort becomes invisible.
Fix that:
Host Friday Share-Outs via Zoom.
Start a âWin Wallâ in Slack or on an actual wall (with print-outs!)
Create space in your all-hands for people to walk through the process behind the final product
It builds connection, inspiration, and culture. It teaches. It lifts.
And it reminds everyone: this is what weâre capable of.
Give Credit Like Sunlight
When a plant grows tall, we donât praise the sun alone. We honor the soil, the water, the roots. The same goes for creative wins.
Be specific. Be generous. Be inclusive.
âShoutout to Jamie for the visual system, Dani for pushing the story arc, Leo for the research, and Alex for fighting for this direction with the client.â
Creative leadership means sharing the spotlightâeven when itâs shining on you.
Creativity Grows with Gratitude
Celebration isnât a luxury. Itâs a nutrient.
In a world where the pace is relentless and the wins can be fleeting, make time to honor the process and the people who bring the work to life.
Because when a creative feels seenânot just for what they made, but how they made itâthey donât just stay on your team. They thrive in it.