BAY AREA RAINBOW SYMPHONY
Turning Community Energy Into Filled Seats
I led a targeted social campaign designed to convert awareness into ticket sales for a live performance. By focusing on urgency, community pride, and clear calls to action, the campaign helped fill 80% of available seats. The work balanced performance marketing with authentic storytelling, avoiding the generic “support the arts” trap.
“Thank you again for your fantastic and speedy work for BARS!… Thanks to you, we sold 80+% of the hall (we were around 30% before!)”
– Bob Mollicone, Music Director
